Press Releases

Familiarizing Yourself with Common Business Terms Is a Wise Step for New Entrepreneurs

As a new entrepreneur, you may be feeling overwhelmed with all of the new information you’re learning. But one area that it’s essential to understand is basic business terms. Many people starting their own businesses make the mistake of thinking they can wing it when it comes to financial matters and other important business decisions. But this is a recipe for disaster.


If you want your business to be successful, you need to take the time to learn the basics about things like revenue, profit margins, and cash flow. And don’t forget about marketing and advertising – these are essential aspects of any business! Take note of this important advice from the Meridian Chamber of Commerce.

Accounts Payable/Accounts Receivable

Businesses use two types of accounts to track their finances: accounts payable and accounts receivable. Accounts payable are the bills that a company owes, while accounts receivable are the amounts that a company is owed.


Ideally, a company's accounts payable will be lower than its accounts receivable. This means that the company is earning more money than it is spending and it is in a good financial position. However, if the accounts payable are higher than the accounts receivable, this means the company is spending more money than it is making and it is in trouble financially.

Balance Sheets

A balance sheet is a financial statement that shows a company's assets, liabilities, and net worth. It is used to track a company's financial health over time. The assets section of a balance sheet includes things like cash, investments, and property. The liabilities section includes things like loans and accounts payable. The net worth section is calculated by subtracting the liabilities from the assets. This gives you the company's equity or net worth. A balance sheet can be helpful in assessing a company's overall financial health. It can show you if a company is trending positively or negatively financially.

Business Plan

A business plan is a document that outlines a company's goals and how it plans to achieve them. It can be helpful in assessing a company's overall strategy and determining if it is feasible. A business plan should include information about the company's mission statement, products and services, target market, competitive analysis, marketing and advertising plans, financial projections, and management team.

Cash Flow

Cash flow is the movement of money in and out of a company. It is important to track cash flow because it can give you a picture of a company's financial health. There are three main types of cash flow:

  • Operating cash flow is the money that a company earns from its day-to-day operations. It includes revenue from sales and other sources as well as the money that a company spends on things like wages, supplies, and rent.

  • Investing cash flow is the money that a company uses to make investments, such as buying new equipment or expanding its business. It can also be used to purchase stocks or bonds.

  • Financing cash flow is the money that a company borrows or receives from investors. It includes loans and lines of credit.

Data Analytics

Data analytics is the process of examining data to find trends and patterns. It can be used to make better business decisions by providing insights into things like customer behavior and marketing effectiveness. There are a variety of tools and techniques that can be used for data analytics, such as regression analysis, market segmentation, and correlation analysis.

Fixed Costs

A company's fixed costs are those costs that do not change regardless of how much or how little business the company does. Fixed costs include things like rent, wages, and insurance premiums. They are important to track because they can have a big impact on a company's bottom line. If a company's fixed costs are high, it may be difficult to make a profit.

Marketing Strategy

A company's marketing strategy is the plan it uses to promote its products and services. It includes things like the channels a company plans to use, the messages it wants to communicate, and the target market it is aiming for. A good marketing strategy is essential for any business that wants to be successful.


There are a variety of channels that a company can use to market its products, including TV, radio, print, and digital media. It is important to choose the channels that will be most effective for reaching your target market.

Limited Liability Companies

Limited liability companies (LLCs) are a type of business structure that offers some benefits of both corporations and partnerships. One of the main advantages of LLCs in Idaho is that they offer limited liability protection for their owners. This means that the owners are protected from being personally liable for the debts and obligations of the company. Another advantage of LLCs is that they are relatively easy to set up and maintain.


Learn the Terms

A top priority for any new business owner is to make sure you understand basic business terms. This will make it easier to understand financial reports and legal documents, and can help you communicate better with clients and investors. It can also help you to know that you have chosen the best business structure for your venture. Don't be intimidated by all the new terminology — take some time to learn the basics, and you'll be on your way to success.